New Product Research

Testing a new product, developing a new market, or looking to fill a gap in an existing one?

We can help with:

• Qualitative research to define needs, attributes and gaps left by other products
• Concept testing, to measure the appeal of your product or service ideas
• Product testing to get consumer feedback on flavour, appearance, useability
• In-home/in-use placement for more extensive trials, and to measure purchase intentions
• Marketing, advertising, and packaging research to check for communication effectiveness

	They're really very good to work with!
	– Amida Clubs